TARGET AUDIENCE PROFILING
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Phone Number
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Area Code
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E-mail
Are you currently using services with Structured GI Leadership?
*
Please Select
Yes
No
If answered yes to the question above please select products or services that you are currently using (Select all that apply)
Benefits and Compensation Consultation
Business Strategy
Career Counseling and Development
Change Management Training and/or Strategy
Employment Law Consultation
Keynote Speaking
Leadership Trainining
Resume Critique and/or Writing
Speech Writing
Talent Management
Workforce Analysis
Website Consultation
Website Design
Goals: List your company's top five goals in order of importance to you.
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0/200
Business Purpose: List your business purpose.
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0/350
Product Appropriateness : List questions to help you determine your product's services's appropriateness for your intended audience.
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0/350
Primary Customers: List questions that help you determine who your primary customers are. Think about who is most likely to purchase your products.
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0/350
Purchase Frequency : List questions that help you determine how frequently our customer purchase our product or service. You can also include questions that help you determine if customers purchase your product seasonally.
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0/0
Product Perception: List questions that help you determine how you want customers to perceive your product or service.
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0/350
Primary Message: List the primary message(s) that you want your customers to hear. Consider what political, religious, moral or ethical messages you are sending out by marketing your product.
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0/350
Motivation : List questions that can help you determine the motivation of customers who purchase your product or service. For example, your customer might need to have immediate access to your product or services.
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0/350
Differentiation: List questions that help you determine how your product or service differs from that of your competition in the market.
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0/350
Identify Competitor #1
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0/100
Identify 5 Competitor Strengths:
*
Identify 5 Opportunities for your Business:
*
Identify Competitor #2
*
0/100
Identify 5 Competitor Strengths:
*
Identify 5 Opportunities for your Business:
*
Identify Product Availability:
*
E-Commerce
Retail Outlets
Local Distribution
Digital Download
Other
How Will Your Customers Find Out About Your Prodcut?
*
Newspapers
E- Commerce Sites
Paid Marketing Services
Television
Social Media
Buzz (WOM)
Other
What Motivates You To Start This Business Venture? Please be as detailed as possible.
0/500
Are you ready? Are you sure? Well, let's go over a few checks to ensure that we understand the mission that awaits us!
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