Wednesday, June 15, 2016 at 1:00 pm - 2:00 pm Eastern
It can scarcely be doubted that the court of public opinion can profoundly affect what takes place inside a court of law. As Chief Justice Rehnquist remarked over a quarter-century ago, "Somewhere, 'out there' beyond the walls of the courthouse, run currents and tides of public opinion which lap at the courtroom door." This maxim is especially apropos to mass tort litigation. In a world where Facebook, Twitter, Pinterest, Tumblr, and the blogosphere bombard the public daily with “information” about allegedly hazardous products or environmental concerns, litigation communications has become not merely a tool for “spin control” but a crucial element of overall litigation strategy. A smart litigation communications plan can help savvy litigators win high-profile mass tort cases, prevent new ones from being filed, and avoid long-term damage to their clients’ reputations.
A panel of experienced legal and public relations professionals will discuss why a litigation communications component is an essential part of many mass tort legal teams, how to assemble an effective litigation communications team and integrate it with the trial team, and some of the discovery and ethical considerations attendant to planning and implementing a litigation communications effort.
Featuring:
Scott Smith, Smith Legal PLLC
Gregg Perry, Perry Public Relations
Courtney Ward-Reichard, Nilan Johnson Lewis (Moderator)