This first of a series of 3 classes will provide an overview of the different ways online marketing can promote and streamline your business. Primarily focusing on the roles your website could play, we'll also touch on email marketing, social media, other tools, and how all of these broadly can be used in concert to support your business or organizational goals. Subsequent classes will cover mapping your customer/client journeys and translating them into potential online marketing solutions.
Attendance in the first class on the 15th is required for 2nd and 3rd classes (on September 22nd and 29th).