BLOGGING FOR BUSINESS: INTRO TO BLOGGING.
WEDNESDAY, JANUARY 18 • 9:00 - 11:00 AM
During this interactive, educational, open forum discussion style workshop, entrepreneurs will learn why blogging is a useful business tool in establishing credibility, trust and growing brand exposure. We will cover the basic steps of getting started with a business blog and how to develop a strategy.
Some of the topics that will be covered are:
-Why blog for your business
-Developing a blog strategy
-Key ingredients for a successful blog
-Listening to and engaging your audience
-Promoting your blog content
-Measuring blog/social media success with analytics
This workshop is for entrepreneurs and professionals who have not yet started blogging for their business or have a blog but are seeking an introductory lesson on how to plan and execute a successful business blog.