This Consulting Agreement (“Agreement”) is entered into on the date of signature by and between:
Consultant:
Naikie Reeves
and
Client:
Bob Sarda
Collectively referred to as the “Parties”.
1. Purpose of Agreement
The Client has developed a product concept involving personalized laser-generated medallions intended for sale in airport retail environments. The Client seeks consulting and representation services to explore and pursue potential placement within airport retail locations, including but not limited to stores operating within Hartsfield–Jackson Atlanta International Airport.
The Consultant agrees to provide strategic consulting and representation services to assist the Client in navigating airport retail concession structures and potential product placement opportunities.
2. Scope of Services
Consultant agrees to provide the following services:
• Develop a strategic market entry plan for airport retail distribution
• Identify relevant airport concession operators and retail partners
• Research concession buyers and decision makers
• Assist with product positioning and retail pitch development
• Provide guidance on vendor registration requirements
• Conduct market research through visits to airport retail locations when appropriate
• Facilitate introductions or outreach to concession operators where applicable
• Assist in preparation for discussions or negotiations regarding product placement
Consultant will act as a strategic advisor and representative throughout the project.
Consultant does not guarantee product placement in any airport retail location.
3. Project Term
The term of this Agreement shall be 120 days from the date of execution.
If both parties wish to continue working together beyond this period, the agreement may be extended by mutual written consent.
4. Project Fee
The Client agrees to pay the Consultant a total fee of:
$12,000 USD
Payment will be made according to the following milestone schedule.
Milestone 1 – Project Initiation
$4,000 due upon signing this Agreement
Work begins once payment is received.
Milestone 2 – Strategy & Operator Mapping
$4,000 due upon completion of airport retail strategy and concession operator mapping
This includes identification of concession operators and recommended entry strategy.
Milestone 3 – Outreach & Representation Phase
$4,000 due upon commencement of outreach and representation activities with concession operators and retail managers
All payments are non-refundable once the milestone work has begun.
5. Client Responsibilities
Client agrees to provide the following as necessary to support the project:
• Product prototypes or design specifications
• Manufacturing and production information
• Wholesale pricing and margin information
• Licensing documentation if applicable (airlines, sports teams, etc.)
• Product images, descriptions, or marketing materials
Consultant cannot perform certain outreach activities without these materials.
6. No Guarantee of Placement
Consultant will use reasonable professional efforts to assist the Client in pursuing potential retail placement opportunities. However, Consultant does not guarantee acceptance, distribution, or placement of the Client’s product in any airport retail location or concession operator store.
Final purchasing decisions are made solely by the respective airport concession operators and retail buyers.
7. Independent Contractor
Consultant is acting as an independent contractor and not as an employee, partner, or agent of the Client.
8. Confidentiality
Both parties agree to keep confidential any proprietary or business information shared during the course of this project unless disclosure is required by law or agreed upon in writing.
9. Termination
Either party may terminate this Agreement with written notice.
Fees paid for completed milestones are non-refundable.
10. Governing Law
This Agreement shall be governed by the laws of the State of Georgia.
11. Acceptance
By signing below, both parties acknowledge and agree to the terms outlined in this Agreement.