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This quiz only takes 10-15 minutes, but it will save you countless hours as you plan your marketing strategy. Are you ready?
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• 53
To calculate the CLV of a customer, take your average selling price of <> and multiply it by the number of times that customer buys from you in a year. Then multiply it by 2, which is the average customer period length. (i.e. \$200 * 12 * 2 = \$4,800 CLV)
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