Date: Wednesday, November 12, 2025

Time: 1 pm PT, 2 pm MT, 3 pm CT, 4 pm ET

Duration: 60 Minutes

Session Description: 

With the number of Americans giving to charity on the decline, many nonprofits increasingly rely on a smaller, more affluent circle of supporters to meet their fundraising goals. The 2025 Bank of America Study of Philanthropy, the 10th in a series of biennial reports on giving by wealthy households in the United States, offers practical insights into where, how and importantly why affluent Americans give and volunteer. This understanding can help build the confidence and increase the success of nonprofit leaders when seeking the support of high-capacity donors.

Key learnings include:

• Recent trends in giving and volunteering among America’s affluent households
• Organizations and causes supported by affluent donors and why
• Insights into how affluent Americans leverage sustainable investment strategies and assess the impact of their giving
• Predictions about how the economy and other forces may drive donor behaviors and community impact throughout 2025 and beyond
• Best practices to engage nonprofit boards of directors and inspire generosity

This Peer Exchange is open to AdNet members only.

You're welcome to share this invitation with colleagues at your organization. Membership will be verified following registration. If you are not an active member, AdNet will reach out.