Protecting Your Uniqueness
An Introduction to Intellectual Property
Speakers
Cherrie Stewart, Chartered Trade Mark Attorney
Dr Isabel Meenan, Chartered and European Patent Attorney
Online Webinar: 7th March 1pm to 2pm
Upon Registation you will receive your link to join this webinar
What sets your business apart from others? Perhaps it’s the signs which allow consumers to identify your brand, i.e., the names, logos, colour schemes, slogans, etc., perhaps a novel invention or an improvement to an existing product. Maybe it’s the look of your product or its packaging that distinguishes you or it could be some ‘know-how’ that provides you with a competitive edge. Whatever it is you have spent time, energy and resources in developing these elements of your business and you deserve to benefit from them without the fear of a third-party taking advantage of your hard work and ingenuity.
Aimed at entrepreneurs, innovators and SMEs, this webinar will introduce you to some of the actions you can take to safeguard the unique elements of your business. We will consider the way in which Intellectual Property, namely, trade mark goodwill and registration, patents, design rights, copyright and trade secrets can be utilised to secure these valuable assets answering questions such as: -
How do I protect the signs, i.e., trade marks, which serve to identify my brand?
How can I prevent another business from making and selling my innovative product?
My product has an unusual look, can I protect it?
What do the © and ® symbols mean and can I use them?
Can I protect an idea?
Upon registration you will receive your link to join this online webinar.