Audience Development & Innovation Lab Bologna
Saturday 22nd to Wednesday 26th June 2024
BUILDING SUSTAINABLE GROWTH THROUGH INCLUSIVE & DATA DRIVEN APPROACHES
APPLICATION FORM
To be returned by
Friday, 10th May 2024
Applicant details
Name
*
First Name
Last Name
Position at the cinema
*
Spoken languages
*
E-mail
*
Mobile Number
*
-
Area Code
Phone Number
Member of Europa Cinemas
*
Yes
No
Cinema details
Name of the cinema
*
Number of screens
*
Exhibition company
*
Town
*
Country
*
Please describe shortly your cinema theatre profile, in terms of programming, audience, geographical situation...
*
In order to improve your own practice, which of the following topics would you like to see developed during the Lab?
*
Data driven approaches to audience development and marketing
Longterm approaches (Branding) / Short-term approaches (Marketing)
Content creation across channels to build your brand and increase revenue
Sustainable approaches to business development and income generation
Programme strategies to engage new and axisting audiences
Diversifying your audience through community building & partnerships
Inclusive approaches to staff recruitment, management & development
Other
Briefly outline any specific challenges you have in relation to the topics you selected above to help us make the sessions as relevant as possible
*
What are you hoping to achieve by taking part in this workshop?
*
Please write a short summary of your most successful or most original project and explain why it worked so well.
*
Have you already participated to previous editions of Bologna Innovation Lab or any other Europa Cinemas Innovation Lab?
*
Yes
No
How did you find out about Bologna Audience Development & Innovation Lab?
*
Website
Facebook
Email
Other publications
PLEASE CONFIRM THE POINTS BELOW
*
I will be able to attend the whole lab, from Saturday 22nd at 3pm until Wednesday 26th morning (departure on Wednesday afternoon 26th)
I have understood that this application does not grant me a registration to the lab
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