Welcome to the Brand Strength Assessment. This short quiz will help you evaluate your brand across six key areas and uncover where you’re strong and where there’s room to grow. It takes just a few minutes and you’ll get a personalized score and insights at the end.
🧱 Pillar One: The Brand Foundation
These first questions are all centered around how clearly your business understands and articulates its purpose, audience, and position in the market.
🗣️ Pillar Two: Brand Messaging
These questions focus on how effectively your brand communicates what you do, how you do it, and why it matters in a way that resonates with your ideal customer.
🎨 Pillar Three: Visual Identity
These questions explore whether your visual brand, including your logo, colors, fonts, and overall style, consistently reflects who you are and builds trust at every touchpoint.
💻 Pillar Four: Digital Presence
These questions assess how well your brand shows up online, from your website and social media to how easily people can understand and engage with what you offer.
🧰 Pillar Five: Marketing Assets
These questions look at the tools and materials your team uses to communicate, such as decks, social graphics, and print pieces, and whether they are cohesive, consistent, and ready to scale.
🔁 Pillar Six: Ongoing Activation
These final questions measure how well your brand is maintained and applied over time by your team, your partners, and across changing platforms and campaigns.