ABOUT:
Now in its 23rd year, the Art & Garden Festival is one of the North Bay’s premier summer events—and one of Petaluma’s most beloved community traditions. Held in the heart of historic downtown, the festival draws over 15,000 attendees for a one-day celebration of local culture, creativity, and community.
This vibrant, family-friendly event brings together artists, makers, musicians, gardeners, and small businesses to create an unforgettable experience that showcases the best of Petaluma. With more than 100 curated art vendors, live music on two stages, and a wide variety of tasting experiences from local wineries, breweries, distilleries, and restaurants, the Art & Garden Festival offers something for everyone.
The festival’s broad appeal spans all ages—from young families and foodies to art lovers and garden enthusiasts—creating an ideal platform for brands looking to make a meaningful connection with the community.
Sponsoring the Art & Garden Festival means your brand will be featured prominently at a high-visibility event that delivers:
- High foot traffic (15,000+ attendees)
- Brand exposure across digital, print, and on-site promotion
- Community goodwill through support of a beloved nonprofit event
- Opportunities for engagement, sampling, and lead generation
Hosted by the Petaluma Downtown Association, a nonprofit organization dedicated to supporting a vibrant downtown district, all proceeds from the event help fund year-round downtown beautification, community events, and local business support.
We invite you to join us in bringing this unique celebration to life—and to connect your brand with thousands of enthusiastic, community-minded attendees in a fun and meaningful way.
The Petaluma Downtown Association is a 501(c)6 non-profit organization and works in partnership with its members, the City, and the business community to protect Petaluma’s historic character, sustain economic vitality, and promote a dynamic and welcoming downtown.