One of the hottest growth markets for digitally printed display graphics has been wallcoverings and décor, especially “environmental graphics” for offices, healthcare facilities, schools, etc. As we recover from the pandemic, and offices and other locations reopen, décor will only become more important. Print service providers looking to tap into this market must understand environmental issues—not just overall sustainability but health and safety requirements for materials used in décor.
To that end, various classification and certification programs have emerged to confirm not only the “greenness” of the assorted components of print production processes but also their compliance with health and safety requirements and regulations. But what do these certifications mean? Who confers them, and are they certifying truly sustainable materials?